Sunday 26 May 2013

OUGD502 - Personal Branding work

Printed collateral
My branded stationary includes: Business card, Letterhead, Invoice & Compliment slip.










Client meeting Pack
A folder aimed at supporting any primary meetings with potential clients includes sketchpad, business card, CV and work sample sheet. 







Website
www.aiaagd.com
(proposed, not bought or built yet)

Home page



About page





Contact page




Tuesday 30 April 2013

OUGD502 - PPP - Studio visits

Over a period of 2 days I attempted to visit several studios in Nottinghamshire, these were cold calls, something that I felt necessary after being turned away on the phone by every other studio I contacted over the past month. 

Only two were of any use, Cubic took the time to see me at the door after I spoke on the intercom, and OneHaus gave me the name of Ross to contact with a PDF of work to set up a visit. The rest were very busy and one gentleman even sounded close to a collapse with the amount of work he had to produce. 

The overall experience helped with my confidence over the phone and in person, I got to travel to another city and experience the environments in which the studios operated, I think that quality of studio and location of studio is high on my list of reasons to contact particular places now. I would much rather be working in a financial district or in the countryside such as CDA do.

I have taken the decision to email all the studios I dropped by on to say thank you and also to use the names I got from certain companies. 


Studio Output





This visit turned out to be an eye opener of a business rather than the creative hub the studio is. I guess that when I approached the studio I felt as though it was going to be an informal relaxed chat about the process of creating for the younger audiences and working with their client base.



 Al, one of the directors sat down in the reception area and explained how the company was structured.



I made several notes and swapped business cards before I left to visit Cubic. 


Cubic Studio







This is very promising, I know that I can visit the studio in the coming weeks which allows me to get my final business cards printed and samples of my work printed to perhaps get critiqued. I will contact them in a week to set something up after my COP deadline. 



A set of props for my questions of which I asked in detail, this was to allow the conversation to flow onto more specific aspects of design and strategy. 



Christian popped out to say bye and offered me this brand book from a few years ago, which was a well received gesture by a busy man working away hard in the back of the office. 
Overall, Cubic was a fantastic and positive experience in which I received advice and personal support from both the founder and a creative director. 



Strafe Creative


Create Inn
www.createinn.com



Tuesday 16 April 2013

OUGD502 - Study Task - Networking Paragraph

As I have already begun to network online, I have become accustomed to name-dropping creatives that have been mentioned in previous conversations but I would like to do network in the coming weeks by being professional and courteous with an element of intelligence and humour. 

I know that I don't want to network by having "wacky" business cards that will no doubt change when they are unsuccessful and I don't want to start sending musical playlists or button badges etc. I am aware that I need to grab attention and stay in the memory of the person(s) therefore I will need to consider how I am going to do this whilst remaining who I am as a person, rather than changing who I am for design sake. 

Thursday 21 February 2013

OUGD502 - Personal branding concept

It's time to start branding myself, I have been told several times by several 3rd years, post graduates on LinkedIn and tutors that this will be a constant battle. Sophie Wilson and Yaf in Level 06 have mentioned that it is one of the harder things to achieve and be happy with. 

Here is my first official attempt, this aims to be something I can give to studios in order for them to feel comfortable with me as a placement candidate.

The concept

...


The business card



The first few variations of the concept have been discarded in order to focus on the business side of my practice, I want to be seen as a professional in a professionals world. 




These are the chosen options for my sentence, one is humorous for certain clients or studios that can relate to finding the Osmands funny, One card is hobby related to show an interest in beer, these will be given to studios such as Stranger and Stranger or any breweries that I can find placements in.  The others are more professional aimed at adding slight humour and personality whilst showing I deal with high end businessmen. 

The website


Mocked up website, yet to be coded, but the format and layout of my branding is carried through into the web element of the overall portfolio I have created. 

www.aiaagd.com